UI/UX Product Designer
Create an interactive way for sales leaders and sales reps to make strategic decisions by pinpointing the under-performing and best-selling styles based on each location's performance.
The brand dashboard was a premium feature for our JOOR PRO customers. Sales leaders and sales reps could get quick updates about their orders, top styles, connection requests, and top retailers by volume.
There was nowhere on the JOOR brand platform that brands could get the wholesale values by location.
Sales reps managed hundreds of rows and columns across reports in Excel daily. It was time-consuming to find the wholesale values of particular styles by location to identify sales performance and strategize plans to increase sales.
I looked into a few international and domestic brands' sales reports to learn what data types were in them, how each displayed the data, and in what order. While I wasn't an Excel expert, reading through a large amount of data in tiny text sizes to find the needed data wasn't a pleasant experience.
Given the graph and chart on the dashboard were implemented through a third-party service, my product managers also wanted to explore the service provided's map options. Therefore, to create the best map interaction experience, I expanded my research to map-based apps, websites, and design communities.
With over 20 maps to choose from, I filtered out most of them with 3 user goals in mind,
I had to fully understand the map's To the map to look like it's part of the dashboard, customizations work are required
To ensure the map fits in nicely with other elements in the dashboard. Certain UI elements had to be customized, such as the color scheme, graph style, and fonts.
One of the initial product requirements was to launch the map with the Compare functionality. However, the feature would require an additional sprint to complete, so the product manager decided to launch the feature with only the map for phase 1.
"Quick access to the total amount sold per country."
"Sales analytic per sales rep territory."
"Comparison would be helpful to see the figures for each country at the same time."
© 2022 Allen Xu